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Marketing in travel and tourism

Middleton , Victor T.C.

Marketing in travel and tourism - 02nd ed. - Oxford Butterworth-Heinemann 1994 - xii,393 p. 24 cm.

ISBN: 0750609737

Subjects--Topical Terms:
MARKETING - TOURIST INDUSTRY
TOURISM
ECONOMICS
TRAVEL TOURISM

Dewey Class. No.: 338.4791 / MID

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