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Social communication in advertising

Leiss , William

Social communication in advertising persons, products & images of well-being - 2nd ed. - New York Routledge 1985 - vii,426 p. Illustration 23 cm.

ISBN: 0176034919

Subjects--Topical Terms:
ADVERTISING
MANAGEMENT AND AUXILIARY SERVICES
KLINE, STEPHEN
JHALLY, SUT

Dewey Class. No.: 659.1 / LEI

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