Consumer behavior and managerial decision making
Kardes , Frank R.
Consumer behavior and managerial decision making - 02nd ed. - New Delhi Prentice Hall 2002 - xviii,457 p. Illustration 24 cm.
8120322215
CONSUMMER PSYCHOLOGY
MANAGEMENT
658.8342 / KAR
Consumer behavior and managerial decision making - 02nd ed. - New Delhi Prentice Hall 2002 - xviii,457 p. Illustration 24 cm.
8120322215
CONSUMMER PSYCHOLOGY
MANAGEMENT
658.8342 / KAR