Essentials of marketing
Perreault , William D.
Essentials of marketing a global-managerial approach - 10th ed. - New York McGraw-Hill 1979 - xl,636 p. 25 cm. - McGraw-Hill/Irwin series in marketing .
9780072935899
MARKETING
MANAGEMENT
DISTRIBUTION MANAGEMENT
658.8 / PER
Essentials of marketing a global-managerial approach - 10th ed. - New York McGraw-Hill 1979 - xl,636 p. 25 cm. - McGraw-Hill/Irwin series in marketing .
9780072935899
MARKETING
MANAGEMENT
DISTRIBUTION MANAGEMENT
658.8 / PER