The principles and practice of marketing (Record no. 13125)

MARC details
000 -LEADER
fixed length control field 00406 a2200157 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8185614598
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8001
Item number FRA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Frain , John
245 ## - TITLE STATEMENT
Title The principles and practice of marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1992
Place of publication, distribution, etc Allahabad
Name of publisher, distributor, etc Wheeler Publishing
Date of manufacture 1992
300 ## - PHYSICAL DESCRIPTION
Dimensions 22 cm.
Extent vii,514 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element MARKETING - PHILOSOPHY AND THEORY
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 15/12/1996   658.8001FRA 05537 24/06/2015 236.50 24/06/2015 Sheduled Reference
        Main Library Main Library Lending Section 15/12/1996   658.8001FRA 05538 24/06/2015 236.50 24/06/2015 Lending Books
        Main Library Main Library Reference Section 25/07/2011   658.8001FRA 28201 25/07/2011 836.50 25/07/2011 Sheduled Reference