Marketing in the new era (Record no. 18443)

MARC details
000 -LEADER
fixed length control field 00471 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 817036633x
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.800954
Item number PAN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Panwar , J. S.
245 ## - TITLE STATEMENT
Title Marketing in the new era
Remainder of title combating competition in a globalizing economy
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1997
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Response Books
Date of manufacture 1997
300 ## - PHYSICAL DESCRIPTION
Dimensions 23 cm.
Extent 277 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element MARKETING
Topical term or geographic name as entry element MARKETING - INDIA
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 06/07/1998   658.800954PAN 16146 24/06/2015 825.00 24/06/2015 Sheduled Reference