Understanding consumer behavior (Record no. 18672)

MARC details
000 -LEADER
fixed length control field 00445 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256122784
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
Item number PET
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Peter , J.Paul
245 ## - TITLE STATEMENT
Title Understanding consumer behavior
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1994
Place of publication, distribution, etc Burr Ridge
Name of publisher, distributor, etc Irwin
Date of manufacture 1994
300 ## - PHYSICAL DESCRIPTION
Other physical details Illustration
Dimensions 26 cm.
Extent xv,485 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element CONSUMER BEHAVIOR
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element CONSUMER PSYCHOLOGY
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Olson , Jerry C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 24/07/1998   658.8342PET 16209 24/06/2015 1997.50 24/06/2015 Sheduled Reference