Marketing management (Record no. 20792)

MARC details
000 -LEADER
fixed length control field 00455 a2200169 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8173911657
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number PHO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Phophalia , A.K.
245 ## - TITLE STATEMENT
Title Marketing management
Remainder of title analysis,planning and control
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1997
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Kanishka Publishers
Date of manufacture 1997
300 ## - PHYSICAL DESCRIPTION
Dimensions 22 cm.
Extent viii,327 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING MANAGEMENT
Topical term or geographic name as entry element MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Sharma , Sarita ;Basotia , G.R.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 07/08/1999   658.8PHO 20999 24/06/2015 1430.00 24/06/2015 Sheduled Reference
        Main Library Main Library Lending Section 07/08/1999   658.8PHO 21000 24/06/2015 1430.00 24/06/2015 Lending Books