Analysis for strategic marketing (Record no. 20867)

MARC details
000 -LEADER
fixed length control field 00423 a2200169 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0321001982
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number RAO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Rao , Vithala R.
245 ## - TITLE STATEMENT
Title Analysis for strategic marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1998
Place of publication, distribution, etc Massachusetts
Name of publisher, distributor, etc Addison wesley
Date of manufacture 1998
300 ## - PHYSICAL DESCRIPTION
Dimensions 24 cm.
Extent xiii,514 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING MANAGEMENT
Topical term or geographic name as entry element MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Steckel , Joel H.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 17/08/1999   658.802RAO 21472 24/06/2015 28.99 24/06/2015 Sheduled Reference