Marketing management (Record no. 21589)

MARC details
000 -LEADER
fixed length control field 00483 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8185386927
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number CRA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cravens , David W.
245 ## - TITLE STATEMENT
Title Marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1987
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc All India Travellers Book Seller
Date of manufacture 1994
300 ## - PHYSICAL DESCRIPTION
Other physical details Illustration
Dimensions 25 cm.
Extent xx,714 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element MANAGEMENT OF DISTRIBUTION
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hills , Gerald E. ;Woodruff , Robert B.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Main Library Main Library Lending Section 13/09/1999 2 658.8CRA 28231 07/09/2019 03/09/2019 250.00 24/06/2015 Lending Books
        Main Library Main Library Reference Section 13/09/1999   658.8CRA 22286 24/06/2015   286.00 24/06/2015 Sheduled Reference
        Main Library Main Library Reference Section 25/07/2011   658.8CRA 28126 25/07/2011   250.00 25/07/2011 Sheduled Reference