Marketing plans (Record no. 22657)

MARC details
000 -LEADER
fixed length control field 00546 a2200193 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 075062213X
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number MCD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mcdonald , Malcolm H.B.
245 ## - TITLE STATEMENT
Title Marketing plans
Remainder of title how to prepare them how to use them
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1984
Place of publication, distribution, etc Oxford
Name of publisher, distributor, etc Butter Worth-Heinemann
Date of manufacture 1998
300 ## - PHYSICAL DESCRIPTION
Other physical details Illustration
Dimensions 25 cm.
Extent xiii,485[10] p.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title marketing series: professional developmen
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING - PLANNING
Topical term or geographic name as entry element MANAGEMENT
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.bh.com
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Serial record 1
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 21/09/2000   658.802MCD 33948 24/06/2015 980.00 24/06/2015 Sheduled Reference