Marketing plans (Record no. 24286)

MARC details
000 -LEADER
fixed length control field 00543 a2200205 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8176490946
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number MCD
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name McDonald , Malcolm
245 ## - TITLE STATEMENT
Title Marketing plans
Remainder of title how to prepare them how to use them
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1984
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Viva Books
Date of manufacture 2000
300 ## - PHYSICAL DESCRIPTION
Other physical details Illustration
Dimensions 25 cm.
Extent xviii,578[10] p.
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title marketing series
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING - PLANNING
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element MARKETING MANAGEMENT
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.bh.com
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 13/07/2001 1 658.802MCD 37095 22/01/2018 20/01/2018 1185.00 24/06/2015 Sheduled Reference