Marketing management (Record no. 29558)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00526 a2200205 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ISURa |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 141229b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8177586904 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English Language |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler , Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2006 |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Pearson Education |
| Date of manufacture | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | Illustration |
| Dimensions | 25 cm. |
| Extent | xxxix , 120 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MANAGEMENT |
| Topical term or geographic name as entry element | MARKETING MANAGEMENT |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller , Kevin Lane |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Sheduled Reference |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Public note | Total Renewals | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Applied Sciences Library | Applied Sciences Library | Lending Section | 25/09/2013 | 4 | 658.8KOT | 55864 | 20/12/2016 | 1485.00 | 25/09/2013 | Lending Books | ok | 1 | 23/11/2016 | ||||
| Main Library | Main Library | Reference Section | 23/08/2006 | 658.8KOT | 73441 | 24/06/2015 | 1361.25 | 24/06/2015 | Sheduled Reference | ||||||||
| Main Library | Main Library | Reference Section | 23/08/2006 | 658.8KOT | 73442 | 24/06/2015 | 1361.25 | 24/06/2015 | Sheduled Reference | ||||||||
| Main Library | Main Library | Reference Section | 23/08/2006 | 658.8KOT | 73443 | 24/06/2015 | 1361.25 | 24/06/2015 | Sheduled Reference | 73441, SR;73442, SR;73443, LN;73461, LN;73462, LN;79494, SR;79495, LN;79185, SR; | |||||||
| Main Library | Main Library | Lending Section | 23/08/2006 | 658.8KOT | 73461 | 24/06/2015 | 1361.25 | 24/06/2015 | Lending Books | ||||||||
| Main Library | Main Library | Lending Section | 23/08/2006 | 658.8KOT | 73462 | 24/06/2015 | 1361.25 | 24/06/2015 | Lending Books | ||||||||
| Main Library | Main Library | Reference Section | 23/08/2006 | 658.8KOT | 79185 | 24/06/2015 | 1485.00 | 24/06/2015 | Sheduled Reference | ||||||||
| Main Library | Main Library | Reference Section | 23/08/2006 | 658.8KOT | 79494 | 24/06/2015 | 1350.00 | 24/06/2015 | Sheduled Reference | ||||||||
| Main Library | Main Library | Lending Section | 23/08/2006 | 7 | 658.8KOT | 79495 | 08/11/2018 | 1350.00 | 24/06/2015 | Lending Books | 1 | 30/10/2018 |