Consumer behavior (Record no. 30988)

MARC details
000 -LEADER
fixed length control field 00507 a2200193 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070473811
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
Item number LOU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Loudon , David L.
245 ## - TITLE STATEMENT
Title Consumer behavior
Remainder of title concepts and applications
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1979
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Tata McGraw-Hill
Date of manufacture 2006
300 ## - PHYSICAL DESCRIPTION
Other physical details Illustration
Dimensions 25 cm.
Extent xxiii,788 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element CONSUMER BEHAVIOR
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bitta , Albert J.Della
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier www.tatamcgrawhill.com
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        Main Library Main Library Reference Section 22/05/2008   658.8342LOU 79198 24/06/2015 1062.50 24/06/2015 Sheduled Reference