Marketing research (Record no. 31006)

MARC details
000 -LEADER
fixed length control field 00483 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120330443
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8007
Item number MAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra , Naresh K.
245 ## - TITLE STATEMENT
Title Marketing research
Remainder of title an applied orientation
250 ## - EDITION STATEMENT
Edition statement 05th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2007
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Prentice-Hall
Date of manufacture 2007
300 ## - PHYSICAL DESCRIPTION
Other physical details Illustration
Dimensions 28 cm.
Extent xxix,811[66] p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING MANAGEMENT - RESEARCHES
Topical term or geographic name as entry element MANAGEMENT
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier www.phindia.com
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Date checked out Public note
        Main Library Main Library Reference Section 24/05/2008   658.8007MAL 79156 24/06/2015 1485.00 24/06/2015 Sheduled Reference    
        Main Library Main Library Lending Section 24/05/2008 1 658.8007MAL 79157 10/03/2016 1485.00 24/06/2015 Lending Books 04/03/2016  
        Main Library Main Library Reference Section 24/05/2008   658.8007MAL 79158 24/06/2015 1485.00 24/06/2015 Sheduled Reference   79156, SR79157, LN79158, LN
        Main Library Main Library Reference Section 08/08/2011   658.8007MAL 76492 08/08/2011 1485.00 08/08/2011 Sheduled Reference