Marketing (Record no. 41375)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00557 a2200205 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ISURa |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150720b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0073656453 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English Language |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | BER |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Berkowitz , Eric N. |
| 9 (RLIN) | 1050 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 06th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 1986 |
| Place of publication, distribution, etc | Boston |
| Name of publisher, distributor, etc | Irwin Mcgarw Hill |
| Date of manufacture | 2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | Illustration |
| Dimensions | 28 cm. |
| Extent | xxxii,736 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | CD |
| 9 (RLIN) | 709 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kerin , Roger A. ;Hartley , Steven W. ;Rudelius , William |
| 9 (RLIN) | 1051 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http:/www.mhhe.com |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Sheduled Reference |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Lending Collection | Main Library | Main Library | Lending Section | 22/07/2011 | 3039.75 | 658.8BER | 39055 | 22/07/2011 | 22/07/2011 | Sheduled Reference | |||||
| Dewey Decimal Classification | DVD Collection | Main Library | Main Library | Audio Visual Section | 20/07/2015 | 3039.75 | 658.8 BER | 39055 CD | 20/07/2015 | 20/07/2015 | Electronic Media |