Fundamentals of marketing (Record no. 41494)

MARC details
000 -LEADER
fixed length control field 00451 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070610150
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number STA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Stanton , William J.
245 ## - TITLE STATEMENT
Title Fundamentals of marketing
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1964
Place of publication, distribution, etc New York
Name of publisher, distributor, etc McGraw Hill
Date of manufacture 1994
300 ## - PHYSICAL DESCRIPTION
Other physical details Illustration
Dimensions 25 cm.
Extent xxvii,697 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
Topical term or geographic name as entry element MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Etzel , Michael J. ;Walker , Bruce J.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Main Library Main Library Lending Section 29/07/2011 2 658.8STA 05823 19/11/2016 05/11/2016 562.50 29/07/2011 Lending Books
        Main Library Main Library Reference Section 29/07/2011   658.8STA 22289 29/07/2011   1657.50 29/07/2011 Sheduled Reference
        Main Library Main Library Reference Section 29/07/2011   658.8STA 32877 29/07/2011   715.00 29/07/2011 Sheduled Reference