Fundamentals of marketing (Record no. 41495)

MARC details
000 -LEADER
fixed length control field 00451 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070609527
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number STA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Stanton , William J.
245 ## - TITLE STATEMENT
Title Fundamentals of marketing
250 ## - EDITION STATEMENT
Edition statement 09th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1964
Place of publication, distribution, etc New York
Name of publisher, distributor, etc McGraw Hill
Date of manufacture 1991
300 ## - PHYSICAL DESCRIPTION
Other physical details Illustration
Dimensions 26 cm.
Extent xxxiii,668 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Etzel , Michael J. ;Walker , Bruce J.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type Total Renewals
        Main Library Main Library Lending Section 29/07/2011 1 658.8STA 94315 05/09/2019 22/08/2019 0.00 29/07/2011 Lending Books  
        Main Library Main Library Lending Section 29/07/2011 2 658.8STA 28198 10/03/2025 30/01/2025 712.25 29/07/2011 Lending Books 1