Study guide to accompany marketing (Record no. 41498)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00513 a2200193 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0073658170 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | STU |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Berkowitz , Eric N. |
| 245 ## - TITLE STATEMENT | |
| Title | Study guide to accompany marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 06th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Boston |
| Name of publisher, distributor, etc | Irwin McGarw Hill |
| 300 ## - PHYSICAL DESCRIPTION | |
| Dimensions | 28 cm. |
| Extent | vi,333[92] p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MARKETING |
| Topical term or geographic name as entry element | MARKETING MANAGEMENT |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kerin , Roger A. ;Hartley , Steven W. ;Rudelius , William |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://www.mhhe.com |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Library | Main Library | Lending Section | 29/07/2011 | 1 | 1 | 658.8STU | 40249 | 09/09/2017 | 23/08/2017 | 947.50 | 29/07/2011 | Lending Books | ||||
| Main Library | Main Library | Lending Section | 29/07/2011 | 658.8STU | 40250 | 29/07/2011 | 947.50 | 29/07/2011 | Lending Books |