Marketing management (Record no. 44587)

MARC details
000 -LEADER
fixed length control field 00489 a2200181 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132548976
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler , Philip
245 ## - TITLE STATEMENT
Title Marketing management
Remainder of title an asian perspective
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 1996
Place of publication, distribution, etc Singapore
Name of publisher, distributor, etc Prentice Hall
Date of manufacture 1996
300 ## - PHYSICAL DESCRIPTION
Dimensions 24 cm.
Extent xviii,1055 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element DISTRIBUTION MANAGEMENT
Topical term or geographic name as entry element MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ang Swee Hoon ;Leong , Siew Meng ;Tan , Chin Tiong
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Main Library Main Library Lending Section 29/11/2013 1 658.8MAR 28800 19/12/2018 07/12/2018 2637.50 29/11/2013 Lending Books