Marketing management (Record no. 5990)

MARC details
000 -LEADER
fixed length control field 00444 a2200169 4500
003 - CONTROL NUMBER IDENTIFIER
control field ISURa
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 171127b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120327993
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English Language
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler , Philip
9 (RLIN) 938
245 ## - TITLE STATEMENT
Title Marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2005
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Prentice-Hall of India
Date of manufacture 2006
300 ## - PHYSICAL DESCRIPTION
Dimensions 27 cm.
Extent [xxxvii] , 761 p.
Other physical details Illustration
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
9 (RLIN) 54414
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Sheduled Reference
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Koha item type
    Dewey Decimal Classification     Reference Collection Agricultural Library Agricultural Library Reference Section 18/10/2009 1485.00   658.8KOT 64538 Sheduled Reference