Entry Personal Name

Number of records used in: 4

001 - CONTROL NUMBER

• control field: 3040

003 - CONTROL NUMBER IDENTIFIER

• control field: ISURa

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20150909154529.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 150909|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: ISURa
• Transcribing agency: ISURa

100 ## - HEADING--PERSONAL NAME

• Personal name: Keller , Kevin Lane

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (ISURa)30921: Keller , Kevin Lane, Strategic brand management , 2003