TY  - GEN
AU  - Hiam , Alexander
AU  - Schewe , Charles D.
TI  - The portable MBA in marketing
SN  - 047154728X
U1  - 658.8 
PY  - 1992///
CY  - New York
PB  - John Wiley
KW  - MARKETING - MANAGEMENT
KW  - MANAGEMENT
ER  -