TY  - GEN
AU  - Stanton , William J.
AU  - Futrell , Charles
TI  - Fundamentals of marketing
SN  - 0070609438
U1  - 658.8 
PY  - 1987///
CY  - New York
PB  - Mcgraw hill
KW  - MANAGEMENT
KW  - MARKETING
ER  -