TY - GEN AU - Briggs , Susan TI - Successful tourism marketing: a practical handbook SN - 0749421231 U1 - 338.4791 PY - 1997/// CY - London PB - Kogan Page KW - TRAVEL INDUSTRY KW - TOURIST INDUSTRY KW - TOURISM KW - PRODUCTION ECONOMICS KW - TOURIST TRADE KW - TOURISM-MARKETING ER -