TY  - GEN
AU  - Choudhury , Pran
AU  - Elliott , Ricky ;Toop , Alan
TI  - Successful sales promotion
SN  - 8125007822
U1  - 658.82 
PY  - 1992///
CY  - New Delhi
PB  - Orient Longman Limited
KW  - SALES PROMOTION
KW  - MANAGEMENT
KW  - MARKETING
ER  -