TY  - GEN
AU  - Pearce , John A.
AU  - Robinson , Richard B.
TI  - An industry approach to cases in strategic management
SN  - 0256099332
U1  - 658.4012 
PY  - 1996///
CY  - Chicago
PB  - IRWIN
KW  - STRATEGIC PLANNING-CASE STUDIES
KW  - MANAGEMENT
ER  -