TY  - GEN
AU  - Madanayake , Ranjan
TI  - Strategic marketing plan: the 12 \\'p\\' model
SN  - 9555992924
U1  - 658.8 
PY  - 2002///
CY  - Ratmalana
PB  - Vishva Lekha
KW  - MANAGEMENT
KW  - DISTRIBUTION MANAGEMENT
KW  - MARKETING
ER  -