TY  - GEN
AU  - Schiffman , Leon G.
AU  - Kanuk , Leslie Lazar
TI  - Consumer behavior
SN  - 8120330862
U1  - 658.8342 
PY  - 2007///
CY  - New Delhi
PB  - Prentice-Hall
KW  - CONSUMER PSYCHOLOGY
KW  - MANAGEMENT
UR  - http://www.phindia.com
ER  -