TY  - GEN
AU  - Baker , Michael J. ;ed.
TI  - The marketing book
SN  - 8176490938
U1  - 658.8 
PY  - 2000///
CY  - New Delhi
PB  - Viva Books
KW  - MARKETING MANAGEMENT
KW  - MANAGEMENT
KW  - MANAGEMENT - DISTRIBUTION
UR  - www.bh.com
ER  -