TY  - BOOK
AU  - Verklin , David
AU  - Kanner , Bernice
TI  - Watch this listen up click here: Inside the 300 billion dollar business behind the media you constantly consume
SN  - 9780470056431
U1  - 659.10973 
PY  - 2007///
CY  - New Jersey
PB  - John Wiley
KW  - Mass Media - United State
KW  - Advertising - United State
KW  - Management
ER  -