TY - BOOK AU - Lenaduwa , L.L.Y.R. TI - Consumer Behavior Affecting the Choice of Gem and Jewellery in Purchases: The Case in Sri Lankan Context U1 - 658.8342 PY - 2015/// CY - Rajarata University of Sri Lanka - Mihintale PB - Faculty of Management KW - Consumer Behaviour KW - Gem and Jewellery - Purchasing - Sri Lanka KW - Management KW - MBA Thesis ER -