TY  - BOOK
AU  - Fernando , M.J.L.S.
TI  - An Empirical Study of the Choice Behavior of Tyre Consumers: With Special Reference to the Car Tyre Market in Sri Lanka
U1  - 658.83 
PY  - 2007///
CY  - Rajarata University of Sri Lanka - Mihintale
PB  - Faculty of Management Studies
KW  - Consumer Behavior
KW  - Tyre Market - Sri Lanka
KW  - Consumers - Sri Lanka
KW  - MBA Thesis
KW  - Management
ER  -