000			00516 a2200193 4500
020			_a0256209820
041			_aEn
082			_a658.8 _bPER
100			_aPerreault , William D.
245			_aBasic marketing _ba global management approach
250			_a13th ed.
260			_c1960 _aBoston _bIrwin/Mcgraw-Hill _g1999
300			_bill. _c27 cm. _axxiv,824 p.
440			_aThe Irwin/McGraw-Hill series in marketing
650			_aMANAGEMENT
650			_aMARKETING
700			_aMcCarthy , E.Jerome
942			_cSR
999			_c20725 _d22272