000 00552 a2200205 4500
020 _a0030225191
041 _aEn
082 _a658.8
_bBAT
100 _aBateson , John E.G.
245 _aManaging services marketing
_btext and readings
250 _a04th ed.
260 _c1999
_aNew York
_bHarcout brase collese publishers
_g1999
300 _c28 cm.
_axxvi,471 p.
650 _aMANAGEMENT
650 _aMARKETING
650 _aMANAGEMENT OF DISTRIDUTION
700 _aHoffman , K. Douglas
856 _uhttp://www.hbcollege.com
942 _cSR
999 _c20739
_d22286