000 00455 a2200169 4500
020 _a8173911657
041 _aEn
082 _a658.8
_bPHO
100 _aPhophalia , A.K.
245 _aMarketing management
_banalysis,planning and control
260 _c1997
_aNew Delhi
_bKanishka Publishers
_g1997
300 _c22 cm.
_aviii,327 p.
650 _aMARKETING MANAGEMENT
650 _aMANAGEMENT
700 _aSharma , Sarita ;Basotia , G.R.
942 _cSR
999 _c20792
_d22339