000 00454 a2200169 4500
020 _a0751740748
041 _aEn
082 _a658.8
_bCIM
245 _aCIM study texe
_bdiploma strategic marketing management:planning and control
250 _a05th ed.
260 _c1994
_aLondon
_bBPP publishing Limited
_g1998
300 _c30 cm.
_axviii,542 p.
650 _aCIM EXAMINER
650 _aMANAGEMENT
856 _uhttp://www.bpp.co.uk
942 _cSR
999 _c20807
_d22354