000 | 00432 a2200181 4500 | ||
---|---|---|---|
020 | _a0333679083 | ||
041 | _aEn | ||
082 |
_a658.8 _bCOO |
||
100 | _aCooper , John | ||
245 | _aPractical marketing planning | ||
260 |
_c1997 _aLondon _bMacMillan Press _g1997 |
||
300 |
_c24 cm. _ax,278 p. |
||
650 | _aMANAGEMENT | ||
650 | _aMANAGEMENT OF DISTRIBUTION | ||
650 | _aMARKETING | ||
700 | _aLane , Peter | ||
942 | _cSR | ||
999 |
_c20942 _d22489 |