000 | 00579 a2200205 4500 | ||
---|---|---|---|
020 | _a0750640170 | ||
041 | _aEn | ||
082 |
_a658.8 _bREL |
||
100 | _aPayne , Adrian | ||
245 |
_aRelationship marketing for competitive advantage _bwinning and keeping customes |
||
250 | _a02nd ed. | ||
260 |
_c1995 _aOxford _bButterworth-Heinemann _g1999 |
||
300 |
_c24 cm. _ax,304 p. |
||
440 | _aThe marketing series | ||
650 | _aMANAGEMENT | ||
650 | _aMARKETING | ||
700 | _aChristopher , Martin ;Clark , Moira ;Peck , Helen | ||
856 | _uhttp://www.bh.com | ||
942 | _cSR | ||
999 |
_c21848 _d23395 |