000 00471 a2200193 4500
020 _a0712109692
041 _aEn
082 _a658.8
_bFRA
100 _aFrain , John
245 _aIntroduction to marketing
250 _a02nd ed.
260 _c1981
_aPlymouth
_bMacdonald and Evans
_g1983
300 _c22 cm.
_aviii,248 p.
440 _athe M&E becbook series
650 _aDISTRIBUTION - MANAGEMENT
650 _aMANAGEMENT
650 _aMARKETING
942 _cSR
999 _c23816
_d25363