000 00398 a2200169 4500
020 _a0850978548
041 _aEn
082 _a658.8
_bLAN
100 _aLancaster , Geoff
245 _aMarketing
260 _c1989
_aLondon
_bCharles Letts & Co.
_g1989
300 _c30 cm.
_a256 p.
650 _aMANAGEMENT
650 _aMARKETING
700 _aPearson , Richard ;Reynolds , Paul
942 _cSR
999 _c23908
_d25455