000 00543 a2200205 4500
020 _a8176490946
041 _aEn
082 _a658.802
_bMCD
100 _aMcDonald , Malcolm
245 _aMarketing plans
_bhow to prepare them how to use them
250 _a4th ed.
260 _c1984
_aNew Delhi
_bViva Books
_g2000
300 _bill.
_c25 cm.
_axviii,578[10] p.
440 _amarketing series
650 _aMARKETING - PLANNING
650 _aMANAGEMENT
650 _a MARKETING MANAGEMENT
856 _uhttp://www.bh.com
942 _cSR
999 _c24286
_d25833