000 | 00506 a2200193 4500 | ||
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020 | _a8126509139 | ||
041 | _aEn | ||
082 |
_a658.812 _bKUM |
||
100 | _aKumar , V. | ||
245 |
_aCustormer relationship management _ba databased approach |
||
260 |
_c2006 _aNew Delhi _bJohn Wiley _g2006 |
||
300 |
_c24 cm. _axxiv,323 p. |
||
650 | _aMARKETING | ||
650 | _aMANAGEMENT | ||
650 | _aCUSTORMER RELATIONS MARKETING | ||
700 | _aReinartz , Werner J. | ||
856 | _uwww.wileyindia.com | ||
942 | _cSR | ||
999 |
_c30920 _d32467 |