000 00488 a2200181 4500
020 _a8177584502
041 _aEn
082 _a658.8
_bLOV
100 _aLovelock , Christopher
245 _aServices marketing
_bpeople, technology, strtegy
250 _a05th ed.
260 _c2004
_aNew Delhi
_bPearson Education
_g2007
300 _bill.
_c26 cm.
_axvi,594 p.
650 _aMARKETING-SERVICES
650 _aMANAGEMENT
700 _aWirtz , Jochen ;Chatterjee , Jayanta
942 _cSR
999 _c30993
_d32540