| 000 | 00493 a2200181 4500 | ||
|---|---|---|---|
| 020 | _a9780195682151 | ||
| 041 | _aEn | ||
| 082 |
_a658.8 _bLEE |
||
| 100 | _aLee , Kiefer | ||
| 245 |
_aGlobal marketing management _bchanges,challenges, and new strategies |
||
| 260 |
_c2005 _aNew York _bOxford University Press _g2006 |
||
| 300 |
_bill. _c24 cm. _axxxii,582 p. |
||
| 650 | _aMANAGEMENT | ||
| 650 | _aMARKETING | ||
| 700 | _aCarter , Steve | ||
| 856 | _uwww.oup.com/uk/booksites | ||
| 942 | _cSR | ||
| 999 |
_c31010 _d32557 |
||