000 00482 a2200181 4500
020 _a8126508574
041 _aEn
082 _a658.8
_bKOT
100 _aKotler , Philip
245 _aMarketing insights from A to Z
_b80 concepts every manager needs to know
260 _c2003
_aNew Delhi
_bJohn Wiley
_g2007
300 _c24 cm.
_axviii,206 p.
650 _aMANAGEMENT
650 _aDISTRIBUTION-MANAGEMENT
650 _aMARKETING
856 _uwww.wileyindia.com
942 _cLN
999 _c31206
_d32753