| 000 | 00449 a2200181 4500 | ||
|---|---|---|---|
| 020 | _a0750617837 | ||
| 041 | _aEn | ||
| 082 |
_a658.8 _bMAR |
||
| 100 | _aBaker , Michael J. ;ed. | ||
| 245 | _aThe marketing book | ||
| 250 | _a02nd ed. | ||
| 260 |
_c1987 _aOxford _bButterworth-Heinemann _g1993 |
||
| 300 |
_c25 cm. _axxviii,529 p. |
||
| 650 | _aMANAGEMENT - DISTRIBUTION | ||
| 650 | _aMANAGEMENT | ||
| 650 | _aMARKETING MANAGEMENT | ||
| 942 | _cSR | ||
| 999 |
_c41466 _d43013 |
||