000 00447 a2200181 4500
020 _a0750620226
041 _aEn
082 _a658.8
_bMAR
100 _aBaker , Michael J. ;ed.
245 _aThe marketing book
250 _a03rd ed.
260 _c1987
_aOxford
_bButterworth Heinemann
_g1995
300 _c25 cm.
_axlii,740 p.
650 _aMARKETING MANAGEMENT
650 _aMANAGEMENT
650 _aMANAGEMENT - DISTRIBUTION
942 _cLN
999 _c41470
_d43017