000 00517 a2200193 4500
020 _a8176490709
041 _aEn
082 _a658.4012
_bWIL
100 _aWilson , Richard M.S.
245 _aStrategic marketing management
_bplanning, implementation and control
250 _a02nd ed.
260 _c1999
_aNew Delhi
_bViva Books
_g2005
300 _c28 cm.
_axx,827 p.
440 _athe marketing series
650 _aSTRATEGIC MANAGEMENT
650 _aMANAGEMENT,
700 _aGilligan , Colin
942 _cLN
999 _c41520
_d43067