| 000 | 00529 a2200205 4500 | ||
|---|---|---|---|
| 020 | _a0256214387 | ||
| 041 | _aEn | ||
| 082 |
_a658.802 _bCAR |
||
| 100 | _aCravens , David W. | ||
| 245 | _aStrategic marketing | ||
| 250 | _a05th ed. | ||
| 260 |
_c1982 _aChicago _bIrwin _g1997 |
||
| 300 |
_bill. _c24 cm. _axviii,670 p. |
||
| 650 | _aMARKETING MANAGEMENT - CASE STUDIES | ||
| 650 | _aMARKETING - MANAGEMENT | ||
| 650 | _aMARKETING - DICISION MAKING | ||
| 650 | _aMARKETING, | ||
| 856 | _uhttp://www.tmhe.com | ||
| 942 | _cSR | ||
| 999 |
_c41523 _d43070 |
||